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To begin with, it's important to grasp the fundamentals.

These platforms typically operate by allowing you to design campaigns, determine your budget, and reach specific demographics or interests. You can then analyze the performance of your campaigns in real-time and make adjustments as needed.

Advantages of using self-serve ad platforms are extensive. They are budget-friendly, adjustable, and offer a high degree of command. You can run campaigns whenever you need, and you have the means to test different approaches to find what works best for your business.

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